Hood XD
© 2023 Hood Experience Design

SOUTH BEACH

INTERIORS

South Beach Interiors

5-star Luxury Interior Design in Miami’s Glamorous South Beach


MARKET

SBI's extensive range of eco-friendly home and commercial design services encompass every aspect of interior design, from concept development to space planning, furniture selection, and color consultation. The firm's principle designer, Deborah Cohen, is consistently awarded as one of the top-rated design professionals across the U.S. and around the world.

CONTEXT

In 2020 the client sought freelance support to build a web portfolio as it’s primary point of contact, transitioning from a personal profile on a third-party professional services platform.

MY ROLE

Visual brand development, logo, service business website, portfolio development, content, copywriting, photo editing, SEO, UX.

Web Launch & Logo

I designed the logo, selected the web platform, and built and launched the responsive site. I helped the proprietor to organize the site structure and to articulate her services and professional bio. I edited portfolio photos, edited copy, integrated social media, performed cursory SEO, and helped improve the Google Business listing.

Visit the live site

While the site menu has expanded since I left it and a few of the layouts need a little attention, by and large the work I executed is still in place.